01 · AI programmes
Les Domaines Agricoles
Support executive leadership over time
Executive coaching, AI agents, continuous strategic intelligence, masterclasses and tailored training for senior leaders and their teams.
Read the case →Impact
Real engagements. Evidence stated with precision.
Fifteen engagements spanning executive AI, adoption, digital platforms and long-term transformation. Confidential results remain confidential; public evidence is never inflated.
15case studies
7AI programmes
6digital platforms
2ventures
AI programmes
0702 · AI programmes
AMDIE
Make AI adoption a structured programme
Awareness, maturity assessment, use-case identification and governance for the Moroccan Investment and Export Development Agency.
Read the case →03 · AI programmes
Groupe CDG et filiales
Connect leaders, AI decisions and pilots
A group-wide engagement covering CDG, CDG Développement, CDG Invest, Madaëf, Novec and Atlantic Re, from executive masterclasses to business pilots.
Read the case →04 · AI programmes
Bank Al-Maghrib
Adopt AI in a demanding institutional environment
A measured, confidential engagement in an environment with very high compliance and data-protection requirements.
Read the case →05 · AI programmes
SAHAM Bank
Turn generative AI into practical business tools
A prompt pack for marketing and customer experience, designed for use within banking-compliance requirements.
Read the case →06 · AI programmes
Shems Publicité
Augment account managers without distorting their role
A practical programme to save time on low-value work while protecting the quality of client relationships.
Read the case →07 · AI programmes
Atlantic Re
Prepare an executive team to balance AI opportunity and risk
An executive masterclass bringing together use cases, generative and agentic AI, governance, data protection and an AI usage charter.
Read the case →Digital platforms
0601 · Digital platforms
Ministère de l’Industrie
Make industrial land accessible in a few clicks
Zonesindustrielles.ma combines a geographic information system and search engine for Moroccan and international investors.
Read the case →02 · Digital platforms
Tanger Med / TMSA
Design a digital ecosystem for a port group
Digital strategy, web and mobile platforms and e-marketing support for the parent company, port, free zones and a dozen subsidiaries.
Read the case →03 · Digital platforms
Maroc PME
Create the digital ecosystem for self-employed status
Creation of the Ae.gov.ma brand and design of the official government platform for Morocco’s self-employed status.
Read the case →04 · Digital platforms
InvestNow
Design a digital experience for investment
An e-government project delivered through Sync’s strategy and digital-design methods.
Read the case →05 · Digital platforms
Ministère de l’Industrie
Redesign a public platform around the citizen experience
A platform redesign informed by national and international benchmarks, interviews, a mobile-first approach and open architecture.
Read the case →06 · Digital platforms
Tenor Group, AFMA et filiales
Build a group-wide digital capability
Four years supporting executive leadership through a roadmap, internal digital factory, platforms, CRM and inbound marketing.
Read the case →Ventures
0201 · Ventures
Sync (anciennement Synchronism)
Turn complex challenges into useful digital experiences
A strategy, UX, design and development agency founded in Rabat and now operating in Morocco and Canada, with more than two decades of digital delivery.
Read the case →02 · Ventures
8mind
Build AI capability at executive level
A practice dedicated to executive teams, combining masterclasses, executive coaching, roadmaps, use cases and adoption programmes.
Read the case →The next useful decision
Does your organisation have an AI strategy — or simply a collection of initiatives?
In 30 minutes, identify your maturity level, your main opportunities and the next useful decision.